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“Responsible on the Road”: A Social Campaign by Net Info and CarMarket.bg to Promote Safer Driving Habits

The initiative will spark a constructive conversation about dangers, prevention, and best practices in driving.

The digital media and technology company Net Info is taking a firm stand behind the social cause “Responsible on the Road” by launching a special campaign on June 30 on CarMarket.bg – the platform offering reliable, up-to-date, and detailed information from the world of automobiles. The project aims to become a catalyst for change by taking an important step towards more responsible and conscious driving behavior. Through specific tips, practical demonstrations, and expert insights, users will gain valuable knowledge about dangers on the road and safe driving practices.

The CarMarket.bg website will provide helpful content encouraging responsible and safe behavior behind the wheel. Other websites from the Net Info portfolio will also participate in the initiative with a series of videos and articles.

The campaign will feature seasoned professionals whose experience and knowledge can save lives – including three-time European Women’s Rally Champion, Ekaterina Stratieva. As the first and only woman to share a podium in the European Rally Championship alongside male competitors, she will offer essential advice on handling vehicles in critical situations. She will be joined by Vladi Kulev, a professional with over 20 years of experience organizing car tests worldwide. As the only instructor officially certified by three leading automotive brands simultaneously, he will reveal the secrets to safe driving that boost drivers’ confidence behind the wheel.

The “Responsible on the Road” initiative will cover the following key topics:

  • “The First 7” behind the wheel – What should we know before we start the engine?

  • Safe distance – How far is far enough, and why is it crucial?

  • Overtaking – The most critical maneuver on the road: how to do it safely?

  • Emergency braking – Vladi Kulev claims 30% of drivers can’t handle it. Can you?

With the social cause “Responsible on the Road,” Net Info takes an important step toward improving road culture and shaping responsible, well-prepared drivers – ultimately contributing to greater safety for everyone on the road.